Upon joining the Salesforce.org Education Cloud team as an associate product manager (APM), I’ve had the invaluable opportunity to collaborate with and learn from individuals with a history of innovation in the education sector and decades of expertise in building technologies for social good. 

Our team at Education Cloud builds innovative solutions that drive success for students, faculty, staff, and educational institutions at scale. One of the greatest highlights during my time on the Education Cloud team was the opportunity to co-host our most anticipated event this spring: the inaugural student Conversation Design Chatbot Competition for Education

This competition was the first in a series of initiatives for higher education students to build innovative and impactful solutions using Salesforce technology, while also enabling Salesforce.org to invest in higher ed student learning and promote opportunities for traditionally underrepresented groups in tech. 

Student teams from Georgetown University, Seattle Central College, and
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This past year, drastic changes to the education and workforce landscape have created more demand for upskilling and enabled a wider reach for executive education. Most programs are now focused on establishing relevant starting points for professional learners, gaining new operational efficiencies, and delivering exceptional experiences so that learners continually return. New innovations have positively impacted executive education initiatives, creating opportunities for sustainable growth and real impact.

In conversations with executive education leaders and expert organizations, such as UNICON: Global Consortium of University Based Executive Education, we’ve seen a few key strategies emerge as institutions innovate to support professional learners, and grow their program impact and revenue.

Institutions are focused on improving the reach, scalability, and deliverability of programs in new and different ways, which is both process and technology enabled.

1. Adopt a CRM Strategy

The pandemic created pressures for executive education programs to evolve. Organizations like UNICON … Read more

If you’re looking to maximize the biggest season for nonprofit fundraising, now is the time to ensure your data, systems, and marketing campaigns are set up correctly, giving yourself plenty of time to test and iterate for success.

If we’ve learned anything from this past year, it’s that agility is the key to driving impact. Forced to adapt, many made a shift to digital strategy for the first time, continuing their mission-critical work while making impressive pivots to achieve new and better results for their communities.

In this post, we highlight five digital strategies that can be applied to your end-of-year fundraising campaigns with Nonprofit Cloud for Fundraising. So here we go, let’s dig into five ways you can weave digital into your end-of-year fundraising campaign.

If you want to maximize the biggest season for nonprofit fundraising, now is the time to ensure your data, systems, and marketing campaigns
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By: Courtney Murphy, Chief Operating Officer at CCA

The mass vaccination effort taking place across the United States isn’t only integral to saving lives, it’s essential for resuming pre-COVID life: hugging family members, attending sporting events, returning to the office or in-person classes. As states across the country work to make vaccinations as accessible as possible for everyone, special attention must be paid to those who are homebound and unable to visit vaccination sites.

That’s what my team at Commonwealth Care Alliance (CCA) has been focused on in the Commonwealth of Massachusetts since the pandemic began. As an integrated care system, we serve individuals with significant medical, behavioral health, and social needs. With more than 42,000 members, CCA focuses on the state’s highest-cost, and highest-need individuals — most of whom are at an elevated risk of complications from COVID-19.

Since the beginning of the pandemic, our team has worked closely … Read more

By: Kelsey Long, Project Policy Analyst for the Center for Vulnerable Populations in the Division of General and Internal Medicine at Zuckerberg San Francisco General Hospital

We are told from a young age to eat our fruits and vegetables, yet poor diet is the leading cause of death in the United States. Over $500 billion a year is spent in the U.S. treating chronic diseases, many of which are mostly preventable by diet and moderate exercise. Yet, for many people in America, food insecurity, or the lack of consistent access to adequate food for a healthy life, is a significant challenge and makes it more difficult for many to meet the nutritional needs of their household.

“As a primary care provider, patients would tell me that they really wanted to eat a healthier diet, but foods like fruits and vegetables were luxury items and they simply didn’t have enough money

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