We’re all in (responsibly, of course) on our Facebook ads, because they work. Facebook might not be your first thought when you think of B2B marketing (ahem, LinkedIn and Twitter), but your B2B audience is on there. What are they doing on Facebook?
They’re checking out photos of their nieces and putting a heart on the photo of their colleague’s new puppy.
Our audience has nieces and friends with puppies. That’s why Facebook works for us (and will work for you too). We’re running awareness and conversion campaigns to an audience Facebook has helped us build.
The question is… what does a Facebook ad technique for B2B actually look like?
→ What type of campaigns should you set up?
→ Can … Read more