B2B Marketing Rules Covid-19
I was supposed to go to an Alanis Morissette concert this July. When the pandemic hit hard in March, I wasn’t ready to cancel my ticket yet. Surely,
surely we would have it sorted in time for an outdoor concert four months from now. I held out hope. Then, in June, she rescheduled for July, 2021. And now I’m wondering if that will be enough time.

Isn’t it ironic? 

Don’t you think?

All of which to say: This pandemic has been around for longer than we thought it would, and is looking to linger far longer than we would like. What seemed like a brief, surreal interlude to be gotten through has now become a reality to live with, at least for the time being.

As B2B marketers, we need to reassess how we are adapting our marketing to our buyers’ current situation. We’re no longer scrambling to cobble together Read more

Tips for Passing the Lightning Web Components Specialist Superbadge – Challenge 6

This post describes about the Lightning Web Components Specialist Superbadge Challenge 6 Guide (Tips and Guidelines).

Lightning Web Components Specialist Superbadge Challenge 6: Customize the component boatMap

To Pass the Lightning Web Components Specialist Superbadge Challenge 6, require to create LWC component called “boatMap“.

After Completing the Lightning Web Components Specialist Superbadge Challenge 6: Customize the component boatMap, you’ll be able to learn:

  • Creating boatMap LWC Component.

Possible Errors:

boatMap.html

We can’t find the required imports in the component boatMap JavaScript file. Make sure the component was customized according to the requirements, including the imports from Lightning Web Components.

 

 

 

boatMap.js

We can’t find the required imports in the component boatTile JavaScript file. Make sure the component was customized according to the requirements, including the imports from Lightning Web Components.

 

 

 

Tips/Guide Read more

If there’s another stock market crash, like the one we saw back in March, I know most investors like me will want to be in a position to capitalise. The best time to buy shares is when markets are down. It’s not as easy in practice, however.

Usually crashes aren’t easy to predict (otherwise everyone would make money from the stock market) and there’s an opportunity cost in keeping too much cash parked on the sidelines for too long. Cash loses value over time because of inflation.

Here’s what I’d do to make the most of any future market crash.

Review holdings frequently

One of the things that should be an ongoing process for most serious investors is reviewing investments. This is all the more needed when markets are looking expensive or a bull run has been rampaging for some time. High price-to-earnings ratios, people not usually interested in … Read more

If you are interested in entrepreneurship, business, and marketing, then chances are you are familiar with ABC’s Shark Tank.

It’s objectively an entertaining show, which is probably why it’s been around for 11 years. Hour-long episodes are filled with original product ideas, lucrative business negotiations, life changing deals, and billionaires. How can you not be entertained?

But alongside the entertainment factor of Shark Tank, there’s an educational factor too.

Shark Tank is just a collection of entrepreneurs sharing their marketing strategies and business plans. Listening to what they have to say, as well as what the Sharks have to say to them, can give you a lot of good lessons and advice that you can use in your own professional life. Who thought watching TV could be so helpful?

So here are the 6 lessons that Shark Tank can teach you about marketing.

  1. Product Framing is Important

Just … Read more

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3 STEP… Read more