Month: December 2021

5 Tactics to Add to Your 2022 Marketing Strategy

Balmon Hyper 1 year ago

Are you curious to see if we mention the metaverse in this article?

The question marketers are asking themselves, as Gucci and Nike create digital products, is if the metaverse needs to be part of their 2022 marketing strategy.

The answer is no. That’s not a permanent no (who knows what Zuckerberg has up his sleeve), but for now—you don’t need to figure out how to create funnels in the metaverse.

There are a few marketing strategies you can focus on before that…

And come back to the metaverse later.

These strategies are designed for the 2022 marketer, the one who wants:

  1. Organic reach (like it’s 2015 again)
  2. Ownership over their data (ahem, iOS 14…)
  3. Spend less, and make more

Here are the 5 tactics these marketers are using in 2022.

#1: Use Twitter for Organic Reach

Organic reach is dead on social media, right? That’s not what Twitter has … Read more

Building a Successful Influencer Marketing Strategy

Balmon Hyper 1 year ago

Influencers on social media are a relatively new phenomenon in recent years. From their early days trying to learn more about beginner’s photo editing tutorials, to eventually having millions of followers, these influencers have come a long way. They are bona fide celebrities today and are often as well-known as actors, athletes and musicians. And partnering with an influencer as part of your marketing strategy can ensure your product and service reaches the right audience.

Not only do these influencers set trends and connect with/entertain their audiences, but they can also help businesses grow. If you work directly with a major influencer, it can lead to a lot of reach and exposure for your product or service.

In order to do influencer marketing right, you need a strategy. This article will go over a few helpful tips to help you build up a successful marketing strategy featuring influencers.

What is

… Read more

Just Eat to partner with Asda in the new year

Balmon Hyper 1 year ago

Just Eat has entered the fast grocery delivery market by partnering with Asda in its first venture with a supermarket in the UK.

From January, Just Eat customers will be able to add a range of products to their baskets starting with five Asda stores; the exact locations are to be announced in the new year.

“We live in an on-demand world,” said Andrew Kenny, the UK managing director of Just Eat. “We want to make sure we are getting our customers the food they want, when they want, when they want it. Our tie-up with Asda means we can help people access everything from store cupboard essentials to fresh groceries in a matter of minutes,” Kenny expressed.

Just Eat follows in the footsteps of its competitors, which already have fast delivery deals with some of the UK’s largest supermarkets.

Best-known for restaurant and fast food delivery, Just Eat said … Read more

Supporting Mental Health in the Workplace

Balmon Hyper 1 year ago

A new survey by McKinsey confirms that 9 out of 10 employers surveyed include behavioral health among their top workforce health concerns, noting that COVID-19 is affecting productivity.

In fact, the National Alliance on Mental Illness reveals that depression and anxiety cost the world $1 trillion each year in lost productivity. Clearly, it’s our responsibility as corporate citizens to address mental health in the workplace.

At Salesforce, we have found some creative ways to bring mental health conversations into the workplace. For many years, we have incorporated meditation, monks, and moments of joy in our workplace culture and our company events. As the pandemic hit and remote work became a reality, we found new ways to add to these resources

It’s our responsibility as corporate citizens to address mental health in the workplace.

As one example, our Chief People Officer, Brent Hyder, hosted a virtual Mental Health Town Hall … Read more

Free Salesforce Certification Days Webinars – December 2021 & January 2022

Balmon Hyper 1 year ago

Free Salesforce Certification Days Webinars – December 2021 & January 2022

Navigation From Trailhead -> Credentials -> Take Free Certification Prep

Free Salesforce Certification Days webinars conducted by Salesforce Exports. FREE Salesforce certification prep webinars available September month to help you hit your Salesforce certificationgoals

Salesforce Certifications include:-
Salesforce Administrator Certification
Salesforce Advanced Administrator Certification
Salesforce Community Cloud Consultant Certification
Salesforce Marketing Cloud Consultant Certification
Salesforce Platform App Builder Certification
Salesforce Platform Developer I Certification
Salesforce Sales Cloud Consultant Certification
Salesforce Service Cloud Consultant Certification

Take Free Salesforce Certification Prep – https://trailhead.salesforce.com/credentials/cert-days – (December 2021 & January 2022)

Join a free, half-day webinar to help you prepare for your Salesforce Certification. Salesforce Certification Days Free Webinar led by Salesforce expert certified instructors + receive a $40 discount code for ANY $200 exam – December 2021 & January 2022

Refer this article about New Year 2022 Salesforce Certification Exam … Read more