Chipotle Mexican Grill is the next big brand to venture beyond the limits of regular marketing, and into the promising metaverse.

For Halloween this year, the fast-casual chain is offering a free “boorito” to customers who visit their locations dressed in Halloween costumes, but with a cutting-edge twist: The costumes will be virtual and the restaurant is on Roblox.

IMAGE SOURCE – CHIPOTLE

Roblox, the wildly popular online gaming platform, is a digital universe in which avatars roam virtual territory partaking in most activities you can imagine. Including roles like horseback riding, concert-going, working a job at a pizza parlor. Playing with other people in an online shared space. 

Chipotle is the first restaurant to unveil a location within the platform. Starting Thursday through to October 31, users can win a free (real-world) burrito coupon by completing the brand’s in-game quest.

Here is how you play

  • Play between October 28
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The growing number of refugees worldwide are part of a global crisis. As of 2021, 1% of the world’s population have been forcibly displaced. And according to the United Nations, the number of people forced to flee their homes due to conflict, persecution, and human rights abuses has doubled in the past decade to reach 82.4 million at the end of 2020.

Faithforce, Salesforce’s interfaith employee resource group, has partnered with Salesforce Philanthropy and Salesforce.org for the past four years to educate, spread awareness, and support refugees around the world by observing World Refugee Day, where we come together each year to learn, share, and give back to help refugees locally and globally.

Throughout the year we also partner with various nonprofits — including, Migraflix, Connections Australia, Syrian Community Network, ICNA Relief, and Refugee Congress — that support local refugee populations and resettlement in our communities. … Read more

Clearly, the world is undergoing a fundamental shift away from hydrocarbons towards green energy. And with that in mind, I have been searching the market for the top renewable energy stocks for next year and beyond. 

Four different ‘buckets’ of investments are available to buy to participate in the green energy revolution.

Multiple opportunities

The first bucket contains the corporations that produce the materials required to manufacture equipment for the renewable energy industry. These companies produce the resources needed in the manufacturing process. As such, they may not conform to all investors specifications because these businesses are often located in the mining industry, which has a poor environmental track record. 

The second bucket includes those who produce core components for the renewable energy industry. These are companies that manufacture items such as solar panels, wind turbines and electricity transformers. 

The third bucket features those companies which produce electricity from green … Read more

The Swedish giant Ikea will turn several floors of the huge Oxford Street site into a furniture store as part of a strategy to open inner-city outlets.The 239,000 sq ft retail and office space, on seven floors, also houses NikeTown and Vans, who stay as tenants.

Ikea noted that despite the growth of online sales, in person stores remain key.

Peter Jelkeby, retail manager of Ikea UK & Ireland, said that societies were seeing big changes in the way people live and shop, including soaring online sales and a desire for more local physical outlets.

Ikea is famous for its huge out-of-town warehouses. The brand has been trialling inner-city formats across Europe for more than two years. “Even though online shopping continues to accelerate at a rapid pace, our physical stores – large and small – will always be an essential part of the Ikea experience,” expressed Jelkeby.

“Bringing Ikea Read more

“To address our climate emergency, we must rapidly, radically reshape society. We need every solution and every solver…What this moment calls for is a mosaic of voices — the full spectrum of ideas and insights for now we can turn things around.” – Ayana Elizabeth Johnson and Katharine K. Wilkinson, ‘All We Can Save’

Today, we’re announcing our third Salesforce.org Impact Labs cohort, which will focus on climate justice. Recognizing that the effects of climate change aren’t equal, this lab aims to co-design a technology solution to support low-income communities of color that are most impacted by the climate crisis.

Impact Labs convenes community experts across sectors to co-create new technology solutions to support specific issue areas. Our first Impact Lab cohort designed Service Match, an open-source app designed for case managers who connect people experiencing homelessness to vital human services. Our second Impact Lab recently announced the Financial … Read more