Building a smarter marketing agency doesn’t involve becoming the “agency of the Future,” selling marketing like a “mad man,” or aiming for 7-figures. Real growth could be as simple as employing this one agency model.
There are 3 things you need to stop doing in order to be an agency of the future.
STOP IT! #1: Stop Asking What the Agency of the Future Will Look Like
We’ve been talking about the agency of the future since 2009. Back when every agency NEEDED to start using QR codes or they were going to be left in the dust.
The “Agency of the Future” does not define itself by the SERVICES it offers, but instead defines itself by the markets it SPECIALIZES in and SERVES.
If you waste all of your time trying to figure out the next QR code, you’re going to be left behind. You’re going to miss … Read more