By: Devi Thomas, VP of Marketing Communications at Salesforce.org and Amy Goddard, Manager of Marketing Communications at Salesforce.org
Prior to the pandemic, podcasts kept many of us sane during our daily commutes. As social distancing left those of us non-banana bread bakers searching for entertainment, podcasts came to the rescue even more — with a 42% increase in listens globally.
The reason? Audio-based entertainment is flexible. You can listen on the go rather than being tethered to a screen, which is a welcomed relief as digital fatigue continues to grow. During isolation, many people reported that it was nice to feel like someone is having a conversation with you, about topics you find interesting. The only thing that could make it better in many cases would be the ability to interact.
Clubhouse is an audio-based social media platform that is gaining significant attention. It may seem strange … Read more